Shared identity
Only signed-in users can create links. This keeps the product usable and keeps the domain trustworthy.
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Short links, QR, and clean stats.
Create short URLs only when continuity matters. One shared account, optional custom slugs, QR downloads, and owner-only stats.
Principles
Short links should feel useful, not spammy.
One link model
Every short link has a stable canonical code. A custom slug is optional, never the only source of truth.
Clean stats
Redirects stay fast. Click logging happens asynchronously and is visible only to the owner.